If you own a small business and are trying to pick it off from the ground and get the gears moving, there are a number of ways to do so. While some methods are effective, others aren’t. Here at Cyrux Smart Solutions, we believe that search engine optimization is one of the best ways to create success and sales, regardless of the size of your business when you first begin to advertise.
But why is this so? What makes search engine optimization so special? To learn about why our team believes SEO is so important for small businesses of all types, check out the blog post we have come up with below.
1. It’s Cost Effective
In comparison to other marketing methods out there/general methods to get your business on the map, SEO is incredibly affordable. While certain marketing services like PPC (pay per click) advertising can cost you anywhere from $8000-$10,000 a month, SEO on average can cost anywhere from $350-$2000 a month, making it exponentially cheaper. While PPC is a very effective way of marketing, SEO is an incredible way to boost a small business that is just starting out.
2. Builds Credibility and Creates a Good Reputation
Since search engine optimization works to make businesses more seen, this method also works to build credibility within a business. After all, the more a business is seen in a search engine the more reputable a business becomes in general. Whether we like to believe it or not, we as people favour businesses that are closer to the top of a search engine. The farther down they are on the list, the less reputable they become in our eyes.
3. It Brings in Local Traffic
Most small businesses wish to bring in local customers, as it can be difficult to stir up talk about a new local business in the beginning stages. Luckily, with the help of SEO, you don’t just give yourself the benefit of bringing your business to the top of every search engine but you also bring your business to the top of every search engine of the people living in your area. Since all of the big search engine companies work through location-based algorithms, SEO works to target the people in your area with your businesses website. Certain keywords used in SEO can also help to bring more local traffic to your business as well.
How Our Team Can Help
Here at Cyrux Smart Solutions, our team wants to help small businesses of all kinds reach their ultimate potential. With our long list of clients, we have worked incredibly hard to bring their small businesses to succeed in all of the greatest ways possible. To learn more about how our search engine optimization in Newmarket can level up your business and bring in the best customer traffic and sales, be sure to give us a call at (416) 222-0035 today.